Read my blog and join the conversation: www.HOTELSMag.com, 4/16/13, by Yvette Jong, Craft House LLC
“A HOTELSMag.com reader recently reached out for my opinion on golf course developments in Asia. While I only know this person peripherally, I thought it was fair to give an honest opinion — after all, if you’ve read my blogs before you have an idea of my style and voice. Here’s what I told this reader:
“Wow, golf course development is very specific, and I’ll apologize in advance for any discouragement I might express following this sentence. Read more...
This is a preview of
Re: Golf course development in China
.
>> CLICK HERE to read the full post
September 17, 2012 – 3:00 pm
Read my blog on the movement of hotel branding at www.HOTELSMag.com, 9/17/12, by Yvette Jong, Craft House LLC
“I was at lunch the other day with the PR director of a hotel management company and a representative from their PR agency. Mid-lunch, they turned to me and asked what my favorite hotel brand is. It wasn’t a loaded question, but I’d be lying if I didn’t say I stalled. I hesitated, didn’t know how to answer and probably looked like I was dumbstruck for a split second or two. And it wasn’t because it was my first time meeting them or because I didn’t want to offend anyone, but because I was genuinely confused by the question. Read more...
This is a preview of
New brands … for the sake of it?
.
>> CLICK HERE to read the full post
A recent NY Times article, Beach Essentials in China: Flip-Flops, a Towel and a Ski Mask (August 3, 2012), highlights China’s fear of the sun, or rather fear of a suntan. And yes, it’s true.
(Photo: Sim Chi Yin for The New York Times)
If you were to visit Hainan (the Hawaii of China) you’d find kilometers of beaches that would be barren in the daytime, except for the few determined Chinese tourists donning their matching Hawaiian shorts and top, black shoes, black socks and umbrellas. They’re there to take some glamour shots, but only for a few seconds before they melt from the heat. But the moment the sun starts to fall, the flood lights go on and the hoards are out to play. Read more...
This is a preview of
My tan doesn’t make me a peasant…
.
>> CLICK HERE to read the full post
February 14, 2012 – 3:03 pm
China loves its superlatives. Everything now has to be the biggest, fastest or tallest. But really, who cares?
Below are some superlatives that might be impressive, but when developers and designers tell me they have grand plans to build the largest hotel lobby, porte cochere or awning, I honestly can’t help but laugh to myself. Really, who cares? Would they ever stay at a hotel because it had the biggest driveway? And don’t they not realize how quickly such superlatives are diminished by new developers claiming the same silly thing? Think about Shanghai’s World Financial Center, which was the tallest building in the world for a split second before the Burj Dubai and Abraj Al-Bait Towers were built. Read more...
This is a preview of
China is the new Texas, but who cares?
.
>> CLICK HERE to read the full post
